Tag: Artisan Life

AI and this Artisan – Why I love and hate it.

A Gemini generated image showing a human woman holding up a hand made Necklace, and a confused AI babbling on about blankets

As an Artisan, Crafter of handmade OOAK creations, and a Businesswoman, I have a true love/hate relationship regarding AI. From a business aspect, I can see it as a semi-useful tool, as long as you don’t depend on it 100%. From the Artisan aspect, I loathe it.

AI as a business assistance tool.

Depending on your business and how you use AI, it can be a beneficial business tool. Of course, you have to train it towards your specific brand and business first. Not to mention that you actually have to monitor the output. Without monitoring the output, you’ll end up with somewhere around a 60% accuracy and 100% confusion.

It can be useful for marketing a service where image accuracy is not the primary goal. It’s great for proofreading texts. If you need help with creating a time management plan or brainstorming a campaign, it comes in very handy. Prompt / one-click creation of graphics, video reels, and, for some people, even content posts. If the human touch is inconsequential to you and your product, you have a good tool.

I know plenty of people who have AI build their websites for them. There are a million and one uses for AI these days, and some of them certainly make the workflow easier. Saving time is the main goal, and while the research help from these tools is often celebrated, it has its limits.


AI is a blight for human-created artisan work!

When I say human-created artisan work, I mean actual handson creation, not prompt creation. Artificial Intelligence can do fun work with art, but it is copying it from somewhere. Since AI requires data to work, it uses the images it finds in its database and works with them.

I used a prompt-generated graphic as my feature image this time, and asked Gemini to create it for me. The prompt I gave it was:  I want you to create an image for me of a human and an AI both being at odds and confused.

This prompt came after a “discussion” about my frustration with AI marketing done by someone else, in which I was included, and the program claimed that I was selling Sherpa blankets and crochet blankets in my shop. There isn’t a single blanket in my shop (yet), and I don’t see that being added any time soon. Where it got Sherpa blankets from, which is very specific, is anyone’s guess. It simply hallucinated the idea that blankets would be available in my store.

For those among us who create handmade items of any kind, the AI-generated product images that so many want to use set false expectations. Considering most people can no longer distinguish between machine-generated and human-made, it makes earning a living even harder.

AI is driving prices down!

Writing is an art form as well. For an author who still sits down and writes their own content, scripts, and full-length stories for publication and sale, it is equally disheartening. An ever-increasing number of books are now being generated. This is driving prices down and making it almost impossible for someone to sell their books at a fair price point.

Many services once provided purely by human creativity have suffered along the way.

A Gemini generated image showing a human woman holding up a hand made Necklace, and a confused AI babbling on about blankets
Gemini AI-generated image – prompted work – showing confusion

60% accuracy and 100% confusion!

Considering that so many people believe what they read on the internet without actually checking facts, that 60% inaccuracy rate can lead to 100% confusion.

Imagine building your brand or empire around faulty information! You are basically building your business on quicksand.

Your product information lacks soul and oftentimes is misleading. When used in a newsletter, a simple mistake like claiming I sell blankets in my store, while completely leaving out the products I actually do sell, draws the wrong traffic. Not something you want to happen.

Losing your skills because of too much ease!

Everyone always assumes that technology will be available forever. Artificial Intelligence is heralded as the way of the future, and very well might be. Though it is already starting to be outdated in some ways. What are you going to do when it crashes? Or if laws against certain aspects of its use are passed?

When you have depended solely on learning to produce something by giving a prompt and pushing a button alone, you have never learned the actual base skills required to do the actual production. Too much ease and instant gratification lead to the loss of foundational skills.

Here is my takeaway:

Use AI as a tool when necessary, but don’t use it as a replacement for your actual craft.

As a writer, I use Gemini from time to time as a proofreader for spelling and grammar. Even though I have spoken English exclusively for the last 30+ years now, it is not my native language. I still write with an accent at times. Since spellcheck is at best unreliable, using Gemini or even Chat GPT as a proofreading tool is beneficial for someone like me.

I won’t use it to write my content for me. It is important for me that you see the soul and, yes, even flaws in my writing. My opinions, my insights, shared with you. The human connection that a machine cannot replicate, since it doesn’t experience the complexity of human emotions.

I use it to help me with SEO in the Metafield of my listings so Google can pick it up and index it properly. It’s not my strong point – YET. Once I master it, I won’t need it for that particular aspect any longer.

I won’t use it for marketing or for photo editing. I use Ribbet as my photo editing tool. It won’t be perfect, but it will be as accurate as I can make it.


Basically, when it comes to my business, I prefer the human touch. The handmade soul. I use it as a tool in minor aspects, while keeping the reins firmly in my busy little hands.

What are your opinions on this topic?

I would love to hear from you in the comment section.

AS always, thanks for stopping by and spending some time with me on my blog! Don’t forget to sign up for my once-a-month mailing list!

Wishing you a wonderful week ahead!

Artisan Regina L

Branding: What’s in a name?

Regina Creates beading mat with several different colored delica beads, a project in progress, a business card, and a hand-written note.

Branding is difficult for anyone. For me, it required a reboot early on. I started with “Oma’s Corner” as my brand name, but I changed it. From Oma’s Corner to Regina creates. Luckily, within the first 3 months, I realized I’d made a mistake with my branding.

My original branding:
Oma’s corner – Why it didn’t work!

The brand name, Oma’s Corner, originated from one aspect of myself. I am an Oma (Grandmother in German). I create all of my products in my bedroom. My little creative sanctuary, if you will.

The problem started when I realized how it is often perceived. “Oh, how quaint, Grandmother is being kept busy, and selling some of her hobby crafts.” Is the thought that comes to mind when reading it.

The idea that anything listed inside a shop called “Oma’s corner” would be nostalgic but outdated. Many of the younger generations see the elderly as someone who has lost touch with what is trending, original, unique, and fun. The word grandmother gives the idea that this person is an old person. At 55, I am older and hopefully mature, but I am not “old” yet.

Branding is not just about the products!

When it comes to branding, it is not “just” about the products. For an Artisan, like myself, it’s the Artist himself or herself as well.

My heart and soul go into everything I create. So when you buy something from my shop, you receive my intentions, my positive energy, and my blessings as well. You become part of my journey, just as much as I become part of yours.

It’s the human factor that is very much part of my personal brand. So my branding has to reflect that. It can’t be passive or latent in the phrasing, but instead needs to signal activity.

A beading station, with some finished beaded keychains, and several different beads. Showcasing some of my work in progress is part of my branding as well. It leans into authenticity.
Work in progress, and a couple of finished beaded keychains.

My Brand Name Regina Creates:

Where “Oma’s corner” seemed to signal something that feels contained and signals something that belongs in a different time, “Regina Creates” is active.

Regina Creates is a signal of activity. It’s expansive, evolves, and isn’t afraid to be driven by creativity. It fits everywhere.

I was asked: “So what is it you actually do?” My short answer was: “I create!”
And there it was. My new brand. Using what it is I do as part of my branding.

I create constantly, and in many ways I have done that all of my life. I am more than just one aspect of myself. In each of my aspects, be they personal or professional one thing remains the same:

Regina CREATES!

How did you come up with your brand name?

I showed you mine, now I would like to know how you came up with your brand name. What does it stand for?


Thank you for stopping by! If you enjoy my posts, make sure to remember to sign up for my once-a-month newsletter! If you would like to help support my Artisan Business, I invite you to visit my shop and purchase one of my hand-made products!

Until next time! Have a wonderful rest of your week!

Regina L.

Selling my products inside of a Shopify creative hub

I list all of my products for sale inside https://owlhourcreativestudio.com - a creative hub - shopify store.

I think everyone knows what Shopify is. Thousands of sellers use the Shopify platform to offer their products and services securely for both sellers and buyers.
What you rarely see is a Shopify creative hub, and at first sight, it can feel a bit confusing. I chose to list and sell my handmade products on the Shopify Creative Hub Owl Hour Creative Studio.

What is this Shopify Creative Hub I am referring to?

https://owlhourcreativestudio.com, it is where digital services and mastery meet creative minds and busy hands. As Noctedea explains in her post “Welcome to the Hub,” there are three distinct levels to explore.

My storefront is located in the Market section, aka The Artisan Lobby. I am the original feature artist and maker of Owl Hour Creative Studio, but not the only one there. At the moment, two other creative souls offer their delightful and highly creative products in their own storefront sections alongside me.

Think of The Artisan Lobby as a form of online mall or e-commerce mall with various individual Artists and Makers having their own sections (storefronts). I call it the online version of going for a treasure hunt.

Why I chose Owl Hour Creative Studio Shopify Creative Hub.

Each of us has full control over our individual sections. For any artisan or maker, autonomy is very important. At the same time, we can benefit the whole by sharing traffic-driving efforts.

I cannot speak for my fellow creatives, but for me, being able to focus on creating rather than building a Shopify store is important. This Shopify Creative Hub offered that to me. Noctedea, or as we call her, the Digital Dreamweaver, in her capacity as Website Builder, created a beautiful and very original place for us to offer our wares. Her knowledge of business solutions (another aspect of the services she offers) helps to give us peace of mind.

Family-owned, female-owned, veteran-owned aren’t just buzz words here. That is exactly what this Shopify Creative Hub is.

Noctedea is the chosen name of my daughter, and I have been part of the brainstorming sessions in the Owl Hours of the day. Aside from our blood relationship to each other, each of our artists is part of her chosen family.

Noctedea is an Airforce Veteran with deployments under her belt. Polar 1 Arts is a battle buddy of hers and a fellow Veteran. Noctedea is an RN as well, and that is where her connection to Color Theory Arts comes in. The lady behind Color Theory Arts is a fellow RN. As you can see, those, too, are family bonds of a different variety.

Our digital dreamweaver didn’t just want to build something for herself alone, but create a space in which others could succeed and thrive. She works tirelessly on evolving the nurturing ground in which our creative souls can flourish and expand.

It takes a Village!

I know you have heard that phrase before, and when it comes to building a future and a business, it’s a gold standard truth.

There are so many behind-the-scenes aspects of selling anything online that most buyers are not even aware of. In this Shopify Creative Hub some of them are shared organically. As we individually promote our products and services, it brings traffic to the whole.

Individual insights and strengths can be shared as well. We are different enough in what we offer that we are not in competition with one another. We come from different generations, backgrounds, and experiences. Different levels of being comfortable with being visible on the social media platforms. One shared goal, make Owl Hour Creative Studio a trusted place for consumers to visit and reach for our services and products.

Transparency builds trust!

Our special little Shopify Creative Hub is less than 6 months old as I write this. Noctedea and I both agreed to keep things as transparent and honest as possible while protecting our privacy. Which translates to no fake hype. No claiming of hundreds of satisfied clients. No purchases of fake testimonials. No unethical shortcuts of any kind.

I have already told you about building my dream on sweat equity. You can read the behind-the-scenes story of the turtle pendant I hand-beaded in the Owl scrolls, which is still available for sale.

Hand-beaded Turtle themed pendant for sale by Artisan Regina L. A perfect gift idea for those who love a wearable art accessory with a story and soul

Transparency builds trust, and we, as a Shopify Creative Hub collective, recognize the importance of that.

It’s slow going, and yes, it can frustrate and even depress me at times, but it is worth it.

Neither my handmade and original arts for sale business nor the Owl Hour Creative Studio will be built on digital quicksand. We are actively building a solid foundation, one thread, one bead, one brush stroke, and one line of code at a time.

We are doing it for us individually and as the Shopify Creative Hub, as well as for our visitors, supporters, and buyers.

When you visit me/us, it should be a good experience for you. Afterall you deserve no less, and we selfishly want you to return over and over again.

Well, my dears, I’ve taken enough of your precious time now. Plus I have some SEO work to get done now on my product listings.

Don’t forget to sign up for my once a month Newsletter. And why not visit our creative hub and my collection to go on a treasure hunt.

Until next time. Have a wonderful weekend!

Regina

Building my handmade business with sweat equity!

Mermaid Vibes beaded necklace in-progress, working all hours of the day.

When you start building your dream, in my case, my handmade business, you’ll have to put a lot of time and money into it. The less money you have available, the more time you need to spend on all aspects of it.

Financial investment vs. Sweat Equity.

Starting a new business, even a handmade products business like my own, isn’t cheap. You are looking at startup costs, which add up really quickly.

For me personally, that looked like:

  • Materials to create with. You need the right type of canvas or artist-quality stock alongside paints, markers, graphic pens etc. Beads of different types, quality, and the right types of thread, findings, etc. For crochet, it’s hooks, different yarns, and needles.
  • A place to sell your products. In my case, I sell my products through a creative hub in the form of a Shopify Store created and managed by Noctedea at http://owlhourcreativestudio.com in the Market section. Noctedea handles my billing and taxes through her business license and receives a commission from each of my sales. Once I add my books to the mix, it will go through Lulu and/or Amazon.
  • No matter how great your products or services are, they have to be found. So now you are looking at URL’s, hosting (I found a great price here).
  • Next comes marketing. Business Cards. Ads if you can afford it, and more…

The more money you have accessible to pay for different things that will automate some of the business and marketing ends of things for you, the more you can focus purely on production. What do you do when money is not available? That is when you have to put sweat equity into it.

Sweat equity essentially means time and work. You have to get your hands dirty doing all of the jobs that are time-consuming, often tedious, and take away from your production time.

The equation is that the less budget you have, the more sweat equity you have to put in.

I am building my handmade and art business on 98% sweat equity.

Have you ever heard the term “shoestring budget”? In my case, I don’t even have that available. There is no funding for things like marketing services, Seo experts, paid advertisement, and the like.

Over a few years, I have built up my material stashes. I bought yarn, beads, thread, paints, etc. whenever I could afford to, and put it away for when the time came for me to stepup and build my dream. Sometimes I was given broken jewelry, so I could repurpose the beads from it. I traded some creative work for beads, findings, and buttons. I literally became a dragon, building her hoard of pretty things to work with.

As you can see, I planned. This dream of mine has been with me for a long time, as you may have read in my last post. Putting sweat equity and planning into this endeavor started long before I made my first Facebook post on my Facebook Page.

I work roughly 12 to 16 hours a day, seven days a week, between focused production, social media posts, and adding products to my section “Regina Creates” at the creative hub. Researching marketing that I can do without financial output. Oh, and let’s not forget my new favorite pastime of frustrating scam artists who love to target new or small businesses. (Sorry, dears, I don’t have time to waste on being bamboozled.)

“Regina, have you ever heard about AI?”

The great AI debacle.

AI can be a useful tool in some aspects. Proofreading, for example. Tracking productivity. Some use it for digital creations. There are thousands of ways you can use one of the many AI programs that constantly spring up. I think that AI has its uses, and it has been part of technology a lot longer than most realize. Here is the rub so…

I have tried to use AI editing for product photography to clean it up. I hated it because it changed the image into something other than what it was. To me, that was false advertising, and I won’t stand for it.

Part of the charm of art, and handmade items are those small irregularities that sneak in. That minor imperfection, which often is an artisan’s signature. If you want 100% uniformity – 100% of the time, you are looking for soulless machine-produced items.

AI marketing, AI influencers, I looked into that too. Considered it to ease my behind-the-scenes workload. Opening up my time for what fuels my passion. The production end of things. I couldn’t do it. Not only was it fake, and people already have a hard time distinguishing real from fake, but it lost my spark.

Which do you operate on?

If you are a fellow small business owner, creating your living via your art or handmade items, what do you operate on? Is it sweat equity and pure tenaciousness? Do you have the financial backup to invest?

I’d love to hear from you in the comments.

Feeling supportive?

Don’t forget to sign up for my mailing list. Check out my handmade treasures at “Regina Creates” inside the Owl Hour Creative Studio Marketplace. Click here to check it out.

Thanks for stopping by! Until next time…

Regina